My south western Nigerian state of Ondo launched its new state logo over the weekend. This is what it looks like:
With a decorative border, it looks like this:
On face value, the logo isn’t bad, I just don’t get the thought behind the border…. it makes the logo look like a tapestry ready for display on the wall!
As I questioned during a conversation yesterday, who was the designer? Not that it mattered anymore at this point, I just wondered if this is the best design the state could get.
I wonder if jobs like these could be thrown into the public domain — yes, let the state have an audition for the design! Get the people involved and award the contract to the best designer. Creating buzz around government project will be an easy way of getting community participation — something that’s in great need in Nigeria today.
Back to the logo, is this the best Ondo state can come up with? What about the tagline… written in Yoruba? If I were an Ijaw man, I won’t be pleased at all. Ondo state is not monolingual, that’s a fact.
Overall, I would give the logo a 60% pass grade. Your thoughts …?